EVALUATION- Who would be the audience for your media product?

EVALUATION- What kind of media institution might distribute your media product and why?

Q3

EVALUATION- In what ways does your media product use, develop or challenge forms and conventions of real media products?

EVALUATION- How does your media product represent particular social groups?

The genre of music I chose is mostly listened to by young black, afro-Caribbean. It also attracts other ethnicities just not as much as the former. Hip hop as a music genre is looked down upon by older people making it less likely for people advanced in age to be the targeted audience. My product has therefore showed that it is aimed at this social group and status as the main images represent and consist of young individual mainly from the stated ethnic group. A dozen of artiste from this genre rap about money and fame and this makes it more appealing to people in the lower classes because they are usually the ones that fancy that kind of lifestyle and will want to hear things that motivates them to aim higher. The font choice for the headings in my product represents this as graffiti is often embraced in the urban areas of a city where lower class and some middle classes are located. This will initiate a sense of familiarity and recognition for this social group.

In relation to Maslow’s Hierarchy theory, my product has been able to show people from the self-esteem category as I have clearly included brands and other materialistic things that are desired by people in this social group. For example across the front cover, contents page and double page spread, the models are wearing designer brands such as Ray Bans, Doc. Martens and Beats headphones. Such items are often related to unemployed students that are attracted to materialistic items therefore highlighting how my product has been able to represent particular social groups. In addition to this I have placed a low price on the front cover which shows that it is accessible by most people as it is affordable. Therefore my product has highlighted how this particular social groups has been represented.

Client feedback for the Final Products

Renee Owusu: Age 16

" I also looked at Jacqui’s final masterpiece and I think that it represents a proper hip hop culture. The layout’s clear so it’s easy to understand and it’s function able so it’s fit for purpose"


Priscilla Amofa: Age 18
 " Looking at Jacqui’s final piece I can tell straight away that her magazine is a hip hop one because of the similarities  to popular magazines of the same genre such as ‘The Source’. "

PLANNING- Client feedback

Renee Owusu: Age 16

"I really like Jacqui’s concept because of the urban theme and I feel like she used the right colours to represent that."

 

 

Priscilla Amofa: Age 18

 

" I like the way Jacqui has grasped the concept of a conventional hip hop magazine and embedded it into her mock ups and flat plans"

PLANNING- Analysis of my logo

                                                                                 

I used this website to generate the graffiti font type I wanted to use for the headings and titles in my magazine. Even though the website presented a range of graffiti font types, I decided to go with this font because it is the most legiable. I considered this to be very important as the reader would need to be able to clearly identify what is being said in the magazine in order to interact and engage with it fully. However the limitations of this website was that the cololurs available for the text is limited as it only allows me to use the colour black.

I then uploaded the image into photoshop to manipulate and edit the logo. I decided to keep it black however I made the 'A' bigger than the rest of the logo. By doing this i believe that it will draw attention to the logo and range of font size creates a feeling of disorientation which would attract the reader.